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Social Media Marketing (SMM)

Social Media Marketing – Using Popular Portals to Create a Larger Presence

More and more companies are using the power of social media sites such as Facebook, Twitter, YouTube, MySpace and others to reach out to a wider audience. Social media is a term used to describe portals that lets people interact through messages and frequent updates. Such sites allow sharing of updates, photographs, information about events and a host of other activities. Abacus Desk offers affordable social media optimization plans that can help you get noticed easily.

Social media marketing is the process of attracting eyeballs through such social media sites by engaging with online communities to generate greater coverage, opportunities and of course sales. SRIsofts can develop creative and hugely potential marketing opportunities that can open up incredible marketing possibilities and create an exposure that is simply way beyond the reach of conventional marketing methods.

The most important benefits of using SRIsofts social media marketing for your business include:

  • Generating greater exposure for your business.
  • Increased traffic that is relevant to your type of business.
  • Potential for new business associations.
  • A marked improvement in search engine rankings.
  • Generation of qualified leads.
  • Cutting down of overall marketing expenses considerably.
  • Helps close business deals more effectively than other established conventional methods.

Recent research shows that sites such as Twitter and Facebook are the absolute favorites of top companies looking at online marketing resources to reveal their presence to a wider audience. Twitter, LinkedIn, Facebook and blogs are without doubt the top four social media tools used by online marketers. YouTube, Forums and sites such as Digg, Reddit and Mixx are also popular among some business sections.

Are you on FB is a common a question now at social gatherings. If you are not, you are considered an outcast, primitive no-gooder. One of the biggest benefits that popular online media platforms such as Facebook and Twitter provide the business community is the ability to get repeated and consistent exposure with your clients and prospects. With SRIsofts SMO plans it is easy to announce events, special offerings, sales and other interesting details of your company through your Facebook page.

The plan can allow you to participate with peers, clients and potential customers. There are literally thousands of themed groups online. You can browse through their profile based on the relevance of those groups to your kind of business. You can of course start one of your own too if you want to get a better response. Remember, there are absolutely no costs involved and the potential visibility that it can get for your business could be incredible.

It is important not to be seen as pushing your business at every turn and occasion. SRIsofts ensures a subtle presence by providing interesting and unique information at regular intervals.

Social media marketing may look easy but is in fact a tough task that is best managed by experts. SRIsofts with their expertise and depth of experience can help you leverage the best advantage from social media marketing for your business. 

Targeting : All Social Media platforms share with the advertisers the likes and dislikes of their fans or followers. This gives advertiser a unique advantage to target their product and service to the Audience who needs it. Its one of the most important and tactical advantage of using Social Media Marketing.

COBRA : Its essentially encouraging the followers and fans to upload and share the brand picture and experience online. This gives brand more visibility and creates desirability of the product. 

eWOm : Word of Mouth is one of the oldest marketing techniques and Social Media takes it to an all new level. When a Consumer shares his experience of a product with a positive review, its bound to create more sales. Online Recommendations are a powerful measure to create positive brand perception.


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